Get to know the Standard Size of Banner Ads on the Website

If you are a web designer or web publisher, you are certainly familiar with banner ads. Advertising on the website is currently an effective means of advertising. In an era where the internet is a necessity for everyone, choosing an advertising model on the website is a promising alternative. Apart from being a means of marketing and promotion for advertisers, advertising is also a means of earning income for website owners. Many large websites are supported and earn tremendous income from advertising on the website. One of the biggest examples is Facebook, Mark Zuckerberg as the founder of Facebook managed to become one of the richest people in the world from advertising income on the site he created.

There are various sizes for banner ads on websites. As someone who is engaged in the field of web designers or advertising, it never hurts to know the size of advertisements that have been standardized. With the standardization of ad sizes, it will make it easier for ad content creators to design their ad displays. The standardization of the size of this ad banner was created by the IAB, Interactive Advertising Bureau or abbreviated as IAB is an advertising business organization that develops industry standards, conducts research, and provides legal support for the online advertising industry. This organization represents a large number of the most prominent media outlets globally, but mostly in the United States and in Europe.

That's a glimpse of the introduction of banner ad sizes on the website. By knowing this standardization, it is hoped that it will make it easier for us to design advertising displays that will be applied to the world of website advertising.